Blog. Excellent experience management is based on great communication with people.

In the digital age, where information flows freely across the vast internet landscape, understanding how people feel about a particular topic or brand is invaluable. Whether it’s for businesses aiming to gauge customer satisfaction or researchers analyzing public opinion, sentiment analysis has become a cornerstone in extracting meaningful insights from the sea of online data. […]

In today’s dynamic business landscape, companies are realizing the value of customer-centric approaches to foster innovation and drive sustainable growth. One such powerful strategy gaining prominence is the formation of Customer Advisory Boards (CABs). A Customer Advisory Board is a select group of customers who collaborate with a company to provide insights, feedback, and strategic […]

Let’s face it — customer complaints are inevitable. No matter how great your product or service is, issues will happen. And while complaints can feel like setbacks, in 2025 they’re also golden opportunities: to strengthen customer experience, relationships, improve your offering, and show customers they truly matter. Handled well, a single complaint can turn a […]

In the dynamic customer service landscape, businesses constantly seek ways to enhance efficiency, reduce costs, and, most importantly, improve customer satisfaction. One crucial metric that plays a pivotal role in achieving these objectives is the First Contact Resolution Rate (FCR). In this blog post, we’ll delve into the significance of FCR, its impact on customer […]

Customer retention is a key indicator of sustained success in the competitive business landscape. When strategically employed, Net Promoter Score (NPS) surveys can be potent tools in understanding customer satisfaction and fostering long-term loyalty. In this blog post, we’ll explore five effective strategies to leverage NPS surveys for enhancing customer retention. How NPS Works The […]

In today’s fast-paced, interconnected world, businesses increasingly focus on providing an exceptional digital customer experience (DCX). The evolving landscape of technology and consumer behavior has prompted organizations to redefine their strategies and prioritize the seamless interaction between customers and digital interfaces. In this blog post, we delve into the concept of digital customer experience its […]